UK government supports 20% audio description target
Following a long-running campaign by the Royal National Institute of Blind People (RNIB), the UK government has announced its support for a 20% target for audio description (AD) on television.
The announcement follows a review into access services conducted by the UK communications regulator Ofcom in 2009. Ofcom canvassed three options for the future of AD: leaving the target at its current 10%, increasing it to 20% over all channels, or increasing it to 20% on the 10 public service broadcasting channels.
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