The video addresses the gap in communication access for the millions of people who need captioning, with the aim of going viral to spread the message globally that captioning is essential for the everyday needs of people who are Deaf and hearing impaired.
With the assistance of professional editing, the video was produced in an intercultural collaboration with volunteer participants from USA, UK, Kenya, Germany, Ireland, Australia and many more.
It features people from all over the world who speak of their experiences struggling without captioning in everyday situations asking to not be left out.
The CCAC is a captioning advocacy community that was created in 2009. It aims to educate and advocate for the inclusion of quality captioning where none exists now, particularly in areas such as education, government, healthcare and transportation.
http://www.youtube.com/watch?v=-epg4K7e50Q&
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