Audio description

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New Zealand audio description trial begins today

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The trial of audio description on New Zealand television begins today with an episode of the long-running British soap Coronation Street.

The program, which airs on TVNZ, was selected to be the first to be audio described by the Association of Blind Citizens of New Zealand.

It is planned that the audio description of Coronation Street will continue until the end of the year. The success of the service will then be evaluated, and it is expected that more programs will follow. The service can be received on Freeview HD and Freeview Satellite TV receivers, and has been funded by a grant of NZ$500 from NZ on Air.


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UK study looks at 3D audio description guidelines

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A study released by the Royal National Institute of Blind People (RNIB) in the UK has indicated that audio description users do not believe that visual effects in 3D cinema and TV should be audio described.

The study involved two focus groups consisting of 10 blind and partially sighted people who regularly watch audio described programs on TV or DVD. Clips from 3D movies were shown to the groups and the history and process of 3D explained.


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NZ audio description trial to start in March

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A trial of audio description on New Zealand television will commence on 1 March with audio described episodes of Coronation Street.

The audio description, which is funded by NZ On Air, will be accessible to owners of Freeview HD and Freeview Satellite set-top boxes, and can be recorded by viewers.

The Australian Government’s Media Access Review has proposed a trial of audio description on ABC1 in the second half of 2011, subject to funding approval.


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