Social media allows anyone with an internet connection to publish their own content and connect with others. Through it, people and organisations receive a wealth of information and interaction. According to the Sensis Social Media Report in 2015, there is an exponential growth in the levels of engagement between businesses and consumers. Almost 50% of consumers now access social media every day. Although social media is proven to be a great way to distribute information and create engagement around your business, social media can present some barriers for people with disabilities. We have come up with some simple ways that you can improve your social media through accessibility.
There are many free and paid automated tools available to help you identify accessibility issues in your websites, apps and digital channels. Automatic accessibility checking tools are useful to broadly identify problems and start developing a plan to fix them, and engaging human experts throughout this process is important to achieve the best result. Here’s our reasons why manual testing by accessibility professionals alongside automatic tools is necessary to ensure your digital products are as accessible as possible.
With inclusion for people of all abilities a hot topic that is continuing to rise in prominence, it’s no surprise that one university-accredited online course on web accessibility is continuing to attract students of all ages who want to make the web more inclusive, and improve their skill levels and career prospects at the same time.