Inaccessible websites force many to ‘click away’

New research indicates that UK businesses are losing out on huge sums of money – potentially totalling billions of pounds – by failing to make their websites accessible to users with access needs.

A British pound symbol inside a red slashed circle
A British pound symbol inside a red slashed circle

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Accessible website design = optimal usability

There’s a myriad of articles out there on terrific colour combinations and graphics tips for website design. However, there’s not much useful information available on how to design a great looking, easy to navigate website that is accessible for those with a vision impairment or cognitive disability that leads to a satisfied user experience.

Image of a smiley face
Image of a smiley face as a symbol of satisfaction.

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What makes for a good user experience?

User experience design is the process of optimising the accessibility, usability and overall satisfaction provided by an interaction between a user and product, service or piece of communication. Heidi Laidler is a User Experience Designer with Media Access Australia, and shares her views on what makes for a good user experience in the web and digital space, in a fascinating podcast article.

Image of pictures of people coming out of a laptop
Image of pictures of people coming out of a laptop

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