There’s a Chinese proverb that says, “Tell me, I’ll forget. Show me, I may remember. But involve me, and I’ll understand.” It’s a good approach to take when you’re in charge of training people to become accessible content creators.
Creating Word documents that can be read by people of all abilities is just as vital as creating accessible web content. Imagine going to a jobs website and downloading the position description as a Word document, or being sent it as an email attachment, only to find that you cannot access the document using your screen reader because the content is inaccessible.
Do you want to be a truly brilliant content marketer? Irrespective of the desired platforms for engagement, there could be one thing holding you back.